Since 2007, WWF's Earth Hour has become the most prominent and largest annual environmental initiative in different countries and sectors around the world.
WWF advocates that households and businesses switch off unnecessary lights and energy-consuming products for one hour between 20:30-21:30 local time on the last or penultimate Saturday of March each year. The campaign aims to promote power management, reduce energy consumption and raise awareness of the need to take practical action to combat global warming.
The theme of this year's Earth Hour is "Habits Protects Habitats", which is a reminder that our daily habits can have an impact on ecology. By choosing a sustainable and green attitude towards life, everyone can play a part in protecting the environment and shaping the future.
An hour of energy saving is more than a simple activity as it also carries a far-reaching message. Efforts should be made by individuals to reduce unnecessary environmental damage for the world and for ourselves, through every little habit in our lives.
This is a powerful philosophy that needs to be passed on from one generation to the next, starting with the current generation. Through perseverance and concrete action, we will continue to inspire our next generation to pass on this belief.
THE WORLD CONNECTS AS ONE
The WORLDTIMER is designed with the theme of connecting the earth, and is intended to bring out the positive belief that we should all be united in protecting the earth - "our home" - as the ecology of the earth is intertwined with everyone in the world.
WORLDTIMER
The HYBRID ORIGINAL WORLDTIMER is inspired by the iconic World Time Zone function and features a new interpretation of the complex case, creating the ultimate combination of trend and practicality. With time zones of major cities in 24 different countries, you can enjoy an instantly readable experience and traverse the globe without boundaries.
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World map visuals aesthetically impressive
The northern hemisphere graphic in the centre of the watch is a double-layered structure added with Swiss Superluminova. The refined, multi-dimensional layer of the northern hemisphere shines brightly at night, illuminating dazzling brilliance.